Strategies are stories

 CeCe from The Kings Collective - Telling stories about revenue :)

CeCe from The Kings Collective - Telling stories about revenue :)

Strategies are stories of the future.

When you are planning out a new strategy or building a framework for strategic action tell stories. Draw, Write and Talk.

Activate your planning by telling a story about the interaction you desire, the process, the results and the change you seek.

A great tool for this (pictured) is the Business Generation Model - it's a storytelling tool in my opinion.