Stories uncover a world of information about what is really going on. They start to uncover. Motivations. Judgements. Perspectives. Nuances. Flow. 

Stories given space to unwind illuminate a persons focus, passions, problems, opportunities and where they like to spend their energy. 

I use stories to understand an organisations fabric. Where they are headed. Where they have come from. What connects them together. What disconnects them. I use stories to get insight into how they communicate, their ambitions, their direction and their future.

When you give space to a story, document it, refine it, consolidate it and re tell a collective story you have the opportunity to create change.