I believe in the power of information you collect, curate and share as a University.
Our business culture has replicated old 'server model' ways of developing technology for small and medium businesses. All at a time when we have access to new technology platforms that offer flexibility, agile configurability and human centeredness.
Ring fencing technology development with a scope of work is an outdated model aimed at quarantining problems: problems which in this day and age are constantly evolving because of the dynamic nature of our technology and our digitally native people.
Here at Cohen Handler we have built a robust single source of truth on the Salesforce Platform. We are driving the entire life cycle of our customer through the platform which has enhanced our ability to serve our customers and visualise our business.
We understand where our customers are at in their unique buying cycle so we can launch multiple services for each customer and activate customer advocates to gain referral and repeat business.